NEW
DIORAMA
THEATRE
2018

The New Diorama Theatre needed a new, cohesive look to launch their innovative programming model. Since it launched in July of 2018, they've sold 96% of their tickets.

Their pre-season sales saw a bump of 400%.

Responsibilities

• Strategy • Key Art
• Branding • Print
• Photography • Illustration
• Animation

Partners

New Diorama Theatre
Cantate Communications
Borkowski

NDT Print
Comprehensive print, from high spec images to clean design. Re-imagining theatre imagery as authoritative and desirable.
NDT Cover
Magazines, not brochures. Marketing materials that respect the intelligence and curiosity of their audience.
NDT Spread 1
Considered, minimal layouts that tell you everything you need to know, in just the right level of detail.
NDT Spread 2
Content not copy: fleshing out the themes of each of the productions with tonally appropriate wrap-around.
NDT Badges
Beautiful, collectible and lasting merchandise.
NDT Type
A considered type pairing, powerful but personal. Brand colours derived from the venue’s history, and leaving room for the future.